I’ve previously talked about why businesses need to consider outsourcing, and how this will help with growth and profit. A virtual assistant is one of these outsourcing services that really shouldn’t be overlooked. Sometimes, however, it’s hard to know what you should pass over the reign of. The following gives you an idea of some of the jobs you can consider; that will leave your time wide open to crack on with growing your business. If you’re doing all this, but you’re looking at growing your business, then it’s time to re-think. Here goes…

1. Manage your email: A screening service. Don’t waste time in your inbox for the whole morning. A virtual assistant can filter your most important emails and respond to the rest on your behalf, and of course get rid of all that spam.

2. Manage your calendar: With online scheduling tools making it easier, VAs can schedule and confirm your appointments for you. You’ll probably find they can help you manage your time better too.

3. Manage your contact database: Whether it’s updating details of your existing contacts or going through a pile of new business cards picked up at a networking meeting. But generally keeping your database current is a necessity (especially with GDPR compliance coming in) and an organisational task that VAs love to do.

4. Manage any projects you don’t want to handle: If you have an event to plan which mainly involves a range of admin tasks such as contacting customers, booking conference venues, preparing presentations, printing materials, sending joining instructions and such like, then don’t waste your valuable time, let your VA take this on for you. They’ll likely have all the contacts for events of this nature and may have good rates already negotiated.

5. Basic expense reporting: A VA can help you out when it comes to getting everything in order for your accountant. They can fill out expense reports, track reimbursements, create invoices, chase and post payments. This is admin hell when you’re trying to develop your business.

6. Travel Research: VAs can book your travel arrangements. Finding hotels, booking air travel and putting together trip itineraries – for both business and personal reasons! They know where to look and how to get the best prices.

7. Online Research: VAs can take on all sorts of online research. From exploring potential markets, carrying out competitor research, vetting potential business contacts, or finding new suppliers for things like office stationery or Christmas gifts.

8. Build industry knowledge: With limited time to keep up with industry news, some business owners may turn to VAs to keep tabs on the most important happenings, and looking at the market and what their competitors are up to. This industry insight can then be used to update Facebook and Twitter feeds or help inform customers and prospects.

9. Manage and update Social Media accounts: Most VAs are able to take care of your basic social media needs, like posting content for you, responding to messages and helping to keep up to date on what’s happening with your social media presence and your market and competitors. They will be able to set this all up for you too if you don’t yet have a presence.

10. Customer contact: VAs can be a good bet to handle tasks such as writing Christmas cards, sending thank you notes, typing letters and reports. And not just for your business; your personal ones too!

This doesn’t even scratch the surface, but I hope this gives you some idea of how you, as a business owner, are able to free up some time. Time that is better spent on doing the things that bring in the money.